Making Things Happen » United Kingdom http://www.francescofederico.net Francesco Federico's blog Thu, 26 Aug 2010 12:13:56 +0000 en hourly 1 http://wordpress.org/?v=3.0.1 Life’s for sharing http://www.francescofederico.net/2009/05/26/lifes-for-sharing/ http://www.francescofederico.net/2009/05/26/lifes-for-sharing/#comments Tue, 26 May 2009 08:12:58 +0000 Francesco http://www.francescofederico.net/?p=239 T-Mobile UK has become quite popular for its campaigns of viral videos. I have to say I love their fresh approach, as they create bonding situations to show how people are willing to share their experiences with their beloved ones.

This is the latest viral video, filmed in Trafalgar Square, London where a huge crowd gathered to sing “Hey Jude“.

httpv://www.youtube.com/watch?v=orukqxeWmM0

I can’t avoid to post also the other great viral video, the one made in Liverpool Station, London this January.

httpv://www.youtube.com/watch?v=VQ3d3KigPQM

Indeed it’s a commercial, but it’s pretty true that when something that impresses us happens, we want to share the moment with the people we love.

T-Mobile got perfectly this and created a series of virals to show just that.

]]> http://www.francescofederico.net/2009/05/26/lifes-for-sharing/feed/ 0